Your corporate branding
As the biggest real estate companies continue to pump millions of dollars into national tv advertising, huge billboards, and event sponsorships, it gets tougher for 50-300 agent brokerages to gain market awareness and penetration. And Broker XSites give you the most powerful tool in branding - consistency in image and the services provided.
But branding goes much farther than just a pretty logo and catchy slogan. Your brand is represented in everything you and your agents do. From the colors used on your website to the responsiveness that your associates provide their clients. Without uniform appearance and service your company will struggle to compete against the larger competition. But with XSites you’ve got powerful technology to manage your brand.
Enforcing logos, themes, and color schemes
As a managing broker, you know that developing a company image costs thousands of dollars. That’s too much to waste by letting your associates use a website that's just not professional. With Broker XSites you’ll have the ability to choose which themes your agents can use, select which colors are allowed on those themes, and require logos if you choose. Before, it was impossible to regulate the look of all of your agent’s websites. Now it’s as easy as a few clicks of the mouse.
Consistent messaging
The biggest reason that you’re a managing broker is your experience in the industry. And that experience makes you an expert that consumers can turn to. Broker XSites give you the ability to pass that knowledge along to all of your agents through the content on their websites. You can customize any of our 106 pages of content or start fresh and write your own. Once it’s ready for the public to see you can enforce a company-wide rule that puts that content on all of your websites. Consumers will get the best real estate information, no matter which of your agents websites they turn to.
Service that never waivers
Consumers expect a certain level of responsiveness from their agent. With Broker XSites, any lead that comes from any website in your company will get great service. When a visitor leaves their information, they automatically receive a follow-up e-mail from the agent and they are added to a marketing campaign from your Broker XSellerate. Plus, your agent will get an e-mail reminder and a cell phone notification that they need to follow up with their new lead. It’s all automatic, without fail. Your agents will have the tools to serve clients consistently and reliably. And your image in the market will strengthen because of it.
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