Broker XSites by a la mode
Features and benefits
Equipping your agents with XSites
Listings aggregation and exposure
Whether you’re in a buyers market where listings are on the market longer, or in a sellers market where commissions are being slashed because agents of any competence level can sell a house, more exposure for your company’s listings will add to your bottom line. XSites maximizes the exposure for all your listings.
First, every property in your inventory will be listed on your Broker XSite and each Agent XSite under you. Second, your agents will have the ability to create partnerships and share listings with other XSites owners around town and across the country. Last, XSites automatically submit your company’s listings to Oodle.com and Trulia.com for millions of buyers to browse.
It’s all automatic, and it’s all included at no additional costs. The bottom line is exposure sells listings faster and at full commission. You need the most exposure for the least overhead. And no other online solution delivers like Broker XSites.
Brand penetration and awareness
Agent XSites give your agents style and sophistication that other websites lack. There’s animation, engaging content, music and sounds, and clean, organized site navigation for easy searching by web visitors. Consumers will see that your agents are more professional than the competition.
Plus, you have control over the look and feel of your entire company. That gives you the power to set a consistent style across all of your company’s websites. More agents using XSites means your brand will have more exposure in your market. Consumers will see your company as a large, powerful player that competes with the biggest national companies.
Lead capture tools that eliminate black holes
It’s cliché to say that agents aren’t in the real estate business, they’re in the lead generation business. But in this case, it’s far too true to just be brushed off. It’s shocking to see how many perfectly good leads from the Web disappear forever simply because they’re not properly followed up.
As your agents are out in the field showing homes, going to closings, or making listings presentations, Agent XSites are always in the background collecting leads and following up with targeted communications. XSites lead capture tools are customizable, unlimited, and can be required to view certain content pages or after a certain number of clicks in an agent’s site. And each lead capture form is trackable, so agents will know which forms are successful at getting leads information, and which ineffective forms need to be removed.
Once any site in your company receives a new lead, XSites lead capture tools spring into action! It will automatically store the contact information in the agent’s online database and your central brokerage database, while an automatic e-mail from the agent is sent back to the lead. Your Broker XSellerate starts a targeted marketing campaign to the lead to follow up for months, and the agent instantly receives a notification in their e-mail and on their cell phone or mobile device that they have a new lead with which to follow up.
Superior content for buyers and sellers
Buyers and sellers start their transactions on the Web looking for information. XSites delivers content that makes agents look like industry experts. The 106 content pages, written by experts in the industry, give agents the information that keeps site visitors coming back, and referring others. Plus, agents can customize any of the articles. There are no royalty fees or copyright issues. Agents use our content and customize it for maximum search engine placement in your market. Your company reaps all of the rewards.
The marketing features that win listings
A great deal of your revenue comes from your agents’ ability to win listings, sell them quickly, and move on to doing it all over again. XSites give agents the most impressive technology for their listings presentations. With just minutes of effort, listings are presented with unlimited photos, virtual tours, audio tours, satellite imagery, podcasts, maps and driving directions, printable flyers, and interactive buyer notes. No other website puts this much power in the hands of agents. They’ll win more listings, they’ll justify higher commissions with superior marketing tools, and they’ll sell listings faster with the maximum exposure to potential buyers. All of that means more listings, more sales, and more money for you.
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